Podcast

#186: Who Are You Called to Serve? A Kingdom Business Girl’s Guide to Crafting Your Irresistible Offer and Finding the Exact Person You Were Born to Serve

April 19, 2025

You’re not for “everyone,” Sister. Nobody is. So if you’re trying to sell to everyone, you’ll wind up selling to no one. It’s powerful to be able to identify and speak directly to the ones God has called you to serve.

As you’re out here building big and beautiful things with and for God, it is so important to know WHO you’re called to serve through your business or ministry. God put the idea in your heart, and He’s giving you the grace to do #allthethings, but He also wants to help you get particularly focused on the people you’re meant to be serving.

The facts, features and specs you share with people about the product or service you offer may give them loads of information. But guess what. Facts don’t sell. You know what does? STORIES! When you talk to the person you’re sent to serve in “their language,” addressing the question they’re always “kinda” asking in the background — “What’s in this for me?” — I’m telling you . . . You’re going to find it so much easier to connect with people who need what you’re offering. And sales will seem like a breeze!

So, are you ready to discover “your person?” Are you ready to dial in what you offer and how you talk about it so folks find you, get excited about your solution and buy or donate with joy and expectation? On this episode of the Positioned to Prosper Podcast, I’ve got a simple (yet powerful) 10-question survey that’ll help you get you get clear on your ideal “person” in NO time, so your “anointed offer” gets in front of the right person on repeat! You can download a copy of the free worksheet below.

As a Kingdom-minded, entrepreneurial Jesus Girl, you are called to build something impactful and long-lasting in this earth. You know this, right?! The world needs what God placed on the inside of you, but it won’t do anyone any good if you’re unsure of who you’re meant to be speaking and ministering to.

If you know NOW is your time to finally get moving on that business, ministry, book, blog, Bible study, podcast or community God has called you to build, but you need a little help in determining your ideal audience to craft your irresistible offer, then this episode is for you, Sister. You CAN serve your person powerfully and excellently… without overwhelm. If you’re ready to get started… Grab your Bible, your journal and a pen, and . . . Let’s Go!

Want to WATCH the podcast instead of just listening? We just launched the video podcast on my YouTube channel and here’s this week’s episode:


READY TO DIAL IN ON WHO YOU SERVE? If you’re looking for some simple (yet powerful) questions to ask so you can zero in on your perfect client, customer or donor, then be sure to grab this free resource created just for you! In my Who Do You Serve Worksheet you’ll discover a simple 10-question survey that’ll get you dialed in on your ideal “person” in NO time, so your offers get in front of the right people every time! Just head over to ericapyle.com/whoiserve to grab your copy. NOW is your time to see the plan and purpose of God manifest in your life and the lives of those you were born to serve. Let’s GO!

HAVEN’T GRABBED YOUR COPY OF THE DREAM TO DO BLUEPRINT MINI-WORKBOOK YET? No worries, Sis! Click here and we’ll send the download right to your email inbox. Let’s get moving together from Dream to DO!

SCRIPTURE REFERENCES MENTIONED IN THIS EPISODE:

Psalm 68:6 NLT
God places the lonely in families; he sets the prisoners free and gives them joy.

Philippians 4:13 NKJV
I can do all things through Christ who strengthens me.

2 Corinthians 5:18-20
All this is from God, who through Christ reconciled us to himself and gave us the ministry of reconciliation; that is, in Christ God was reconciling the world to himself, not counting their trespasses against them, and entrusting to us the message of reconciliation. Therefore, we are ambassadors for Christ, God making his appeal through us. We implore you on behalf of Christ, be reconciled to God.

LINKS TO RESOURCES MENTIONED IN THIS EPISODE:

READY TO DIAL IN ON WHO YOU SERVE? If you’re looking for some simple (yet powerful) questions to ask so you can zero in on your perfect client, customer or donor, then be sure to grab this free resource created just for you! In my Who Do You Serve Worksheet you’ll discover a simple 10-question survey that’ll get you dialed in on your ideal “person” in NO time, so your offers get in front of the right people every time! Just head over to ericapyle.com/whoiserve to grab your copy. NOW is your time to see the plan and purpose of God manifest in your life and the lives of those you were born to serve. Let’s GO!

HAVEN’T GRABBED YOUR COPY OF THE DREAM TO DO BLUEPRINT MINI-WORKBOOK YET? No worries, Sis! Click here and we’ll send the download right to your email inbox. Let’s get moving together from Dream to DO!


Erica co-leads a local church alongside her husband, Doug, in Tampa, Florida called REVIVE Church of Tampa. You can visit the church’s website for more information about who we are, what we believe and how we show up as the Church in the heart of West Tampa and beyond.

REVIVE Church of Tampa

REVIVE Church of Tampa streams service live on Sunday mornings at 11am ET. You can find that livestream on our church Facebook page:

Live Service – Sundays at 11am ET

If you’re interested in joining the online campus of REVIVE Church of Tampa, you are welcome to join our community group on Facebook where we offer weekly discussion around the Friday and Sunday messages as well as discipleship Zoom groups and the opportunity to host others in your home as you stream services. You can find us here:

The ROCC: REVIVE Online Campus Community


About this podcast:

Welcome to the Positioned to Prosper Podcast with Erica Pyle, where we dive deep into Biblical mindsets, strategies, and inspiration to help you thrive in every area of your life. Whether it’s faith, health, relationships, finances, business, or ministry, Erica’s here to equip you with the tools you need to get unstuck, overcome overwhelm, and avoid burnout as you pursue your purpose with intention.

Join Erica, co-lead pastor of REVIVE Church of Tampa, and founder/lead mentor of The Jesus Girl Gang, an online, group coaching mentorship for Christian women with a pioneering spirit, as she shares powerful teachings, practical advice, and pivotal strategies for breakthrough living without compromising on the things that matter most to you. With over 13 years of experience in pastoral ministry alongside her husband Doug, Erica brings a wealth of knowledge and a passionate heart for helping you live out God’s best for your life.

Each week, tune in for transformative insights that will empower you to build a Kingdom business or ministry, nurture your personal well-being, and create balanced, prosperous relationships. If you’re a faith-driven woman seeking to align your life with God’s purpose, you’re in the right place.

Connect with Erica on Social For More Daily Encouragement, Strategy & Inspiration:

Instagram: www.instagram.com/ericapyle
Facebook: www.facebook.com/ericapyle.biz

Subscribe to Erica’s Email List and We’ll Send You New Podcast Episodes and More:

+ show Comments

- Hide Comments

add a comment

Leave a Reply

prosper publications LLC | copyright © 2024  |  Privacy Policy | Terms & conditions | CONTACT